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authentic, empowering
apparel for all
our collections











about us
Why hello there! My name is Elise, and I'm a therapist who hates wearing "real" clothes, especially shirts that tell you to stay positive. Because if we're being honest, I wouldn't be a therapist if life were that easy. So I started making shirts that reflected the themes actually discussed in therapy and the messages I wanted my clients to hear. And Pinewood Apparel Co. was born.
Looking for Pinewood Therapy? Click here.

A portion of each sale will be donated to NAMI,
the National Alliance on Mental Illness.
Because mental health matters.
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